Cluster Junior Marketing Executive

If there’s one thing we know, it’s that a great host is at the heart of every great stay. It might be stating the obvious, but at home or in a hotel, we think the trick to being a great host is understanding what your guests want and when they want it. Knowing when to add those little touches and small thoughtful gestures that make every stay special and when to take a step back. Our guests are pretty unstuffy and laid-back. And while they may not be looking for us to hang onto their every word, they do want us to be there when they need us to be. So at voco™, we find the right balance. The perfect mix of thoughtful, easy-going but attentive service, that allows our guests to get on with relaxing.

At voco™, everyone’s a host.

Your day to day

We are looking for a part-time (30.4 hours per week), creative and driven Junior Marketing Executive who is ready to start their marketing career in the hospitality industry. This is an ideal first marketing role for someone eager to gain hands-on experience and grow within a dynamic hotel environment. 

In this entry-level position, you will support a variety of marketing activities across both hotel properties and their F&B outlets. You will work closely with the Cluster Marketing Manager, contributing to campaigns, content, communications, and partnerships that bring our brands to life. This job falls into the scale 5 of horeca salary scale table. 

About us: 

Welcome to Crowne Plaza Amsterdam – South and voco® The Hague, two distinct IHG Hotels where you’ll experience the best of both worlds. 

At Crowne Plaza Amsterdam – South, business meets comfort in the lively Zuidas district, with 207 rooms, 7 meeting venues, and vibrant spots like De Japanner Zuid and the Manhattan Lounge-Bar. 

At voco® The Hague, an iconic former bank building has been transformed into a stylish hotel with 204 elegant rooms and a warm, welcoming team. 

Together, these two hotels offer the perfect place to learn, grow, and connect within the IHG Hotels & Resorts family. 

You are responsible for

• Write and publish engaging blog posts about local events, city happenings, and hotel offerings  
• Draft and distribute press releases for hotel news, promotions, and announcements  
• Execute email marketing campaigns and newsletters for guests and partners  
• Support OTA (Online Travel Agency) management and third-party platform partnerships  
• Assist with promotional campaigns to drive direct bookings and F&B revenue  
• Coordinate with local press and media for coverage and partnerships  
• Support loyalty app promotions and campaigns  
• Update website content to ensure accuracy and relevance  
• Manage guest communication touchpoints across the properties (elevators, TV screens, in-room materials)  
• Support internal communications about new offerings and updates  
• Assist with marketing collateral for hotel services and events  
• Coordinate marketing support for F&B events and activations  
• Handle ad-hoc marketing requests and quick-turnaround projects  

What we need from you

• Bachelor’s degree in marketing, Communications, or a related field  
• Marketing experience preferred in Hospitality or F&B   
• Copywriting skills with the ability to adapt tone across different channels  
• Experience with Canva for content management and design  
• Experience with email marketing platforms  
• Understanding of online booking platforms and the guest journey  
• Creative mindset with a strong eye for brand consistency  
• Ability to manage multiple projects and meet deadlines  
• Excellent written communication skills in English  

Nice to have: 

• Experience with hospitality booking systems  
• Knowledge of local tourism and destination marketing  
• Dutch language skills  
• Photography and video editing skills  
• Understanding of influencer marketing best practices  
• Familiarity with Google Analytics and social media insights  

At Crowne Plaza Amsterdam – South and voco® The Hague, we make sure you feel right at home with: 

• Employee discount for all 6000+ IHG hotels worldwide 
• Friends & family rates to share with your loved ones 
• Travel allowance based on commuting distance 
• A paid day off for volunteering 
• Homemade lunch or dinner during working hours 
• Opportunities for personal development, training, and coaching 
• A CultuurWerkt!/Alleo account for discounts on theatre, cinema, and more 
• A discount on ClassPass 
• Discount on collective health insurance 
• For your birthday: choose between a paid day off or a voucher 
• An In-House Experience including breakfast, dinner, and drinks 
• A fun, international team that values teamwork, laughter, and growth 
• Regular staff events, parties, and departmental outings 
• Access to IHG’s myWellbeing program, supporting your lifestyle, health, and career development 

Whoever you are, whatever you love doing, bring your passion to voco The Hague and IHG and we will make sure you will have room to be yourself. Send your resume and motivation letter to HR and they will contact you to finalize your trip to voco The Hague.  IHG gives every member of the team the room they need to belong, grow and make a difference in a collaborative environment. We know that to work well, we need to feel well – both inside and outside of work – and through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. 

Don’t quite meet every single requirement, but still believe you’d be a great fit for the job? We’ll never know unless you hit the ‘Apply’ button. Start your journey with us today and let’s #GoFurtherTogee Hague and IHG and we’ll make sure you’ll have room to be yourself.